Fox News Channel firing Tucker Carlson continues to backfire.
Carlson has a trick up his sleeve.
Tucker Carlson and Megyn Kelly teamed up on one thing that will make Fox News nervous.
Carlson and former college roommate Neil Patel founded The Daily Caller.
Now Carlson and Patel are raising hundreds of millions of dollars to start up a streaming service where Carlson will anchor his new show.
“Former Fox News host Tucker Carlson and former White House adviser Neil Patel are seeking to raise funds to start a new media company that would potentially use Twitter as its backbone, according to people familiar with the matter,” the Wall Street Journal exclusively reported.
Carlson will still post shorter versions of his show on Twitter as a method to attract subscribers to his new direct-to-consumer platform.
“The new company would be anchored by longer versions of the free videos that Carlson has been posting regularly on Twitter since shortly after his departure from Fox News, but would ultimately be driven by subscriptions, some of the people said,” the Journal reported.
One interesting detail to emerge from the Journal’s report on Carlson’s new media company is that Carlson partnered with Red Seat Ventures – the same firm that helped Megyn Kelly start up her successful podcast.
“Carlson’s predecessors in the 8 p.m. slot, including Megyn Kelly and Bill O’Reilly, later signed deals with Red Seat Ventures, a company that helped them create their own media businesses. Carlson’s team is also in talks with Red Seat Ventures, according to people familiar with the matter,” the Journal also exclusively reported.
Fox News lost one million viewers in primetime following the disastrous decision to take Carlson off the air.
And Fox News is also part of the rapidly declining linear television space.
The number of homes with cable dropped to 65 million in 2022.
That is down from over 100 million ten years ago.
More and more Americans are “cutting the cord” and ditching cable for streaming services.
In 2023, 113 million homes have access to at least one streaming service.
The cord-cutting numbers are especially pronounced among younger Americans, the audience Fox News needs to attract to sustain itself in the future.
An average Fox News viewer is nearly 70 years old.
Tucker Carlson – on the other hand – delivered the youngest audience in cable news.
And that means as Carlson and Fox News position themselves to compete for younger viewers to subscribe to streaming platforms, Carlson holds the upper hand.
If Carlson can dominate that space he will score a measure of sweet revenge on Fox News for canceling him.
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